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65 days
until April 22 deadline for EPA's RRP rule!
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Remember
by April
22, 2010, the
EPA is requiring any contractor that is working in a home built
prior to 1978 to be certified in using lead-safe
work practices. To find a certified trainer in your area, visit
the EPA's Web
site.
Don't
forget to buy new Renovate Right
brochures!
Member
price: $39.95 for a package of 50.
Be
sure to login with your username and password to receive your member
discount.
Click
on marketing materials and scroll down to page
3. |
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NARI's Learning Center has something for you! |
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Webinars:
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Get
LinkedIn with NARI |
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Get
Linkedin with other NARI members. There are two groups -
NARI
and
NARI
Green. Visit
and join
today! |
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The
National Association of the Remodeling Industry (NARI) launched
a series of articles called "Tuffin' It Out" for members, by
members that focuses on survival tactics in today's
economic times.
Marketing
strategies depend on your audience type. NARI members who are
trade contractors may have a slightly different marketing plan
with the constant flow of new clients. See how one electrical
contractor uses review sites to generate online leads.
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Tuffin'
It Out: Review sites increase your Web site
SEO
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Last
week's article focused on the importance of having face-to-face
interaction with clients in today's online world.
Wes
Carver Electrical Contracting has a different business model that
changes his marketing strategy from the typical remodeler. Wes
Carver, CRS, heads up this full-service electrical contracting
company that has a high new client turnover rate, which requires him
to stay in front of business partners and homeowners online.
"I am
thinking about the big picture of my marketing," Carver says. "We
are trying to get rid of direct mail marketing entirely and stick to
online marketing only."
Read more!
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NARI introduces
new Show, Tell & Win Video Contest |
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Generate
leads with customer-created video testimonials.
NARI
is proud to announce the first NARI Video Contest open to any
customer who has worked with you as a NARI remodeler.
Ask
your happy customers to create videos about how they enjoyed
working with a NARI remodeler and the success of their remodeling
projects. Then have them upload their NARI Contest Video to YouTube
to enter in a chance to win a $500 gift card to Home Depot!
To
subscribe to the NARI YouTube group, click
here.
Encouraging
your happy customers to share videos of their remodeling projects
will have the power to inspire, inform and influence others when it
comes to making remodeling decisions. Basically, it gives awareness-
and credibility - to your business.
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Education
corner |
Don't
have a chapter study group? No worries - join NARI's virtual study
groups!
LAST
CHANCE:
Certified Kitchen and Bath Remodeler (CKBR) virtual study group starts Feb.
17, 2010 from 5-7 pm
CT.
For
more information about the virtual study groups contact Ashley at
abourbon@nari.org.
Universal
Design Education Course: Starts March
16, 2010 (2-4 pm
CT).
Course consists of four weekly 2-hour "meetings" conducted via
Webinar.
Green
Remodeling Education Course: Starts March
29, 2010 contact Ashely at abourbon@nari.org for
new class schedule. |
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